DOBRO Meat Industry

The Žito meat-industry complex consists of four high-technology plants dedicated to the production and packaging of cured hams, meat products and permanent salami. The project required the coordination of demanding food-production processes, hygienic standards, logistics and building services across a large industrial site. Rather than treating these requirements as separate from architecture, the design uses them as the basis for a clear and coherent complex.

The buildings are organized as rational production volumes with carefully positioned façade openings. A central design principle was the importance of natural light in everyday working environments. Daylight is introduced into the areas in which employees spend the most time, while selected views connect the interior with the surrounding fields and greenery. This improves the quality of the workplace and reduces the sense of enclosure that can characterize large industrial facilities.

The exterior identity is defined by the contrast between neutral industrial surfaces and distinctive golden façade panels. Their colour refers to wheat fields beneath the blue Slavonian sky, creating a symbolic connection between the agricultural landscape, local raw materials and industrial food production. The repeated vertical elements also give scale and rhythm to otherwise extensive façades.

With a stated area of 77,000 square metres, the project operates at the scale of an industrial campus. Its architectural value lies in making highly technical production spaces legible, humane and representative of their regional context. The result combines technological sophistication with a disciplined visual language, demonstrating that industrial buildings can support efficient production while also providing daylight, orientation and a strong identity for the company and its workforce.